Project Portfolio

• Introduced new funding options for field trip program abandoned years earlier due to school funding cuts
• Researched STEAM lesson plans; negotiated teacher contracts to develop TEKS field trip curriculum; developed program budget; assisted in developing interactive tour options; created plan to organize field trips with minimal volunteers
•  Met with Plano ISD public school administration and transportation management to explain project. Obtained agreement to distribute e-blasts to all fourth-grade teachers in Plano ISD. Negotiated contract for bus service at reduced rate. Created and managed outreach program to teachers. Booked and confirmed field trips. 
• Created fliers, e-newsletters, posters, and website overhaul to focus on field trips 

The website for this event was re-designed with a clean, bright ready-made template. It's cost-effective and easy to change.  "Buy tickets" buttons were added to every page, image, and video. This simplifies the ticket buying process.  And, purchase they do! 

• Using a patient-centered marketing strategy, The Center for Cancer & Blood Disorders experienced record-breaking revenue, new patient referrals, and physician speaking opportunities.  The practice evolved from three locations to become a regional cancer treatment practice with ten locations in north Texas.  
• Developed extensive physician speaker outreach programs. Trained speakers, created content, booked speaking engagements, and coordinated the events. 
• Created multiple marketing campaigns using advertising or public relations tools including digital, website, e-newsletters, social media, print, and television options.